Copywriting of website, branded content, product descriptions, direct mail. Content marketing and direct mail strategy. Brand strategy.
Gardens of the Sun was born as a labour of love – a small, ethical jewellery store with big dreams. Its founder, Meri Geraldine, worked as an environmentalist before she started designing jewellery, and now she is disrupting the diamond and gemstone industry by pushing for a clean supply chain. (Hint: it’s not easy and diamonds are still bloody.)
The brand is founded on the ideals of self-love, sustainability, and having & being enough. Five trees are planted on Biak Island, Indonesia for every sale, in partnership with Eden Reforestation Project.
Oh, and the jewellery speaks for itself.