Hi, I’m Annisa.

I write and plan things to help organise and articulate people’s thoughts*. Sometimes these people are big names – like PayPal, cult brands – like KeepCup, cool schools – like Macquarie University, nonprofits – like Greenpeace, and sometimes it’s my mom.
Or maybe even you?

*I’m a copywriter and content strategist who loves solving problems and story-telling (often simultaneously). I’m endlessly fascinated by human behaviour – the words I write are intended to both study and influence it (also simultaneously).
See what I’m on about.